

Description
Key visuals for ZIPPO’s zodiac lighters. The lighters already existed, so the brief was to bring them to life. Each lighter carries a mecha version of a zodiac animal, so we imagined the full character behind every design and united them as one alliance, adjusting poses where the composition needed it.
Key visuals for ZIPPO’s zodiac lighters. The lighters already existed, so the brief was to bring them to life. Each lighter carries a mecha version of a zodiac animal, so we imagined the full character behind every design and united them as one alliance, adjusting poses where the composition needed it.
Key visuals for ZIPPO’s zodiac lighters. The lighters already existed, so the brief was to bring them to life. Each lighter carries a mecha version of a zodiac animal, so we imagined the full character behind every design and united them as one alliance, adjusting poses where the composition needed it.
Client
Client
Client
ZIPPO
ZIPPO
ZIPPO
Year
Year
Year
2023
2023
2023
Category
Category
Category
Branding
Branding
Branding



Artists: Jimmy Huang, Hela
Artists: Jimmy Huang, Hela