Description
In 2022, while working remotely, NIKE’s Tech team asked for playful, upbeat Zoom backgrounds to lift the mood of long online meetings. With only 10 days, we set the visual direction fast, drawing on years of working with NIKE. The team loved the result, and it grew into a merchandise series.
In 2022, while working remotely, NIKE’s Tech team asked for playful, upbeat Zoom backgrounds to lift the mood of long online meetings. With only 10 days, we set the visual direction fast, drawing on years of working with NIKE. The team loved the result, and it grew into a merchandise series.
In 2022, while working remotely, NIKE’s Tech team asked for playful, upbeat Zoom backgrounds to lift the mood of long online meetings. With only 10 days, we set the visual direction fast, drawing on years of working with NIKE. The team loved the result, and it grew into a merchandise series.
Client
Client
Client
NIKE
NIKE
NIKE
Year
Year
Year
2022
2022
2022
Category
Category
Category
Branding
Branding
Branding
Creative Direction: Haidy · Illustration: Olivia Zuo, Raven Lin, Ashley Hu
Creative Direction: Haidy · Illustration: Olivia Zuo, Raven Lin, Ashley Hu
