New Balance 10K — Race visual identity

New Balance 10K — Race visual identity

New Balance 10K — Race visual identity

New Balance 10K — Race visual identity
New Balance 10K — Race visual identity

Description

One visual framework, extended to every city. Race identity for the 10K city race series, extended to city key visuals and race materials for every stop from 2023 to 2025.

One visual framework, extended to every city. Race identity for the 10K city race series, extended to city key visuals and race materials for every stop from 2023 to 2025.

One visual framework, extended to every city. Race identity for the 10K city race series, extended to city key visuals and race materials for every stop from 2023 to 2025.

Success story

10 min

The 2025 Taipei race sold out within 10 minutes of registration opening, after three years of building a multi-city identity.

Client

Client

Client

New Balance

New Balance

New Balance

Year

Year

Year

2023–2025

2023–2025

2023–2025

Category

Category

Category

Branding

Branding

Branding

New Balance 10K — Race visual identity
New Balance 10K — Race visual identity
New Balance 10K — Race visual identity

Teenie Weenie

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