aolab's design intention for the brand was to create fashionable pieces in the home environment for people with different personality labels. aolab collaborates with designers from different countries and backgrounds to use their stories as a source of product inspiration. Aolab's trendy pajamas are in collaboration with Korean pattern designer Fina Kim. She created this pattern using the two letters AO and matched it with the Tencel-jacquard textile process to create a dynamic effect on the letters visually. When people move around wearing the pajama will create a movement in the pattern which represents confidence and attitude.
In the research and development of fabrics, we have spent 3 months working with a textile mill with 35 years of experience in order to create fabrics that are both environmentally friendly, comfortable and well designed. We want our materials to be environmentally friendly, and to provide users with a sense of comfort and a state of life that manifests themselves.